USA

American beef is defined by its consistency, scale, and innovation. From USDA Choice to Prime, cattle are raised on carefully managed feeding programmes that prioritise marbling, tenderness, and flavour.

Grain-fed finishing plays a key role, producing beef with a rich, juicy profile and a softness that has made it a favourite worldwide. The result is steak that delivers every time – indulgent, reliable, and full of flavour.

Explore our full range of American beef above.